Are you thinking about selling your home this spring? If you are it may pay dividends to stop and think about some of the issues confronting you as a home seller. Do you plan to sell for sale by owner or list your home with a real estate company? Did you know you could do both at the same time? Not many people know that…
If you are planning on retaining the services of a real estate agent then caution is the key word. Keep in mind that selling your home is a BIG business deal and you want the best real estate agent you can find representing your project. Finding a professional real estate agent can be a difficult task if you don’t know the basics questions to ask. Many agents are part-timers with one toe in the tub and they just can’t represent a homeowner as well as a full-time agent. Beyond this, you have to ask yourself (and the agent) how much business experience do they have? Do they have a business degree? What is their background in marketing and sales? Are they full time or part time? How many homes have they personally sold? When you retain the services of a real estate agent to sell your home you are the employer and you have the right to ask these types of question. You will be paying a real estate agent a HEFTY commission for selling your home IF it sells. Your job is to ask the right questions to select an agent that will get the job done in a professional manner.
One of the main things you want to avoid as a home seller is entering into long-term listing contracts with any real estate agent or company. Keep the listing contracts limited to 90 days at a time so that you can review the performance of the agent and their company. Among the things you want to negotiate when you are listing your home and have it show on the listing contract as a legal (addendum or attachment) is an itemized marketing plan indicating the exact marketing activities that will be used to sell your home. You want to see a marketing plan that itemizes where and when your home will be advertised, how many open houses will occur, when those open houses will take place and how they will be conducted. You want specifics about the advertising campaign around the selling of your home. Many agents will list a home and basically home a new agent spins their wheels to sell for them. The old saying among real estate agents is “if you don’t list, you don’t last”. What this means basically is an agent will do and say almost anything to get a listing agreement from a seller. Then, they throw the house into the MLS (multiple listing service), cross their fingers and hope another agent finds a buyer for your property. Most sellers don’t know the listing agent and their company will get the bulk of the commission whether they actually sell the home or not. Seasoned agents often list and let the new agents drive the tires off their car showing property-the key to success for real estate agents really lies in getting listing contracts, not necessarily selling those listing. Want some advice? Stay tuned to these articles because there is more to come and get your copy of the report offered below before you run off and sign that legally binding listing contract–it will help you cover your basic legal and financial interests.
Our E-Report: 101 Tips For Homebuyers, Sellers And Money Borrowers will help you with more information regarding this article-Just click the link below and request your copy and we’ll send it to your email address within 24 hours-absolutely free. Another Ezine Articles Exclusive! Until next time…
Copyright © 2006
James W. Hart, IV
All Rights reserved
Are you planning on buying or selling a home? Maybe refinancing? Perhaps you’d just like to pick up a few tips on home buying, selling and mortgage borrowing-if so you may want keep track of Money Matters in the months ahead as I will be giving out all kinds of tips and insights as we approach the home buying-selling season. I will be discussing a wide variety of real estate and mortgage financing issues you should know (Things real estate agents don’t want you to know). Well, good agents won’t have a problem with you knowing this information but the part-timers and less ethical operators would certainly prefer you not know what I am going to share with you!
You see, buying or selling a home is the largest investment of a lifetime for most people and it is a BIG business deal…a transaction composed people, emotions, contracts and cash…all the ingredients for legal and financial pain if you don’t know what you are doing. Real estate agents earn a commission when a home is sold whether they are the listing agent, the selling agent or both. Real estate agents typically (and legally) represent sellers in a real estate transaction and not buyers. Yet, every day, homebuyers refer to the real estate agent as “my real estate agent”…they are not your real estate agent…they are the home seller’s agent and agents have a legal duty to get the best selling price for the seller. Further, anything you tell them can and probably will be used against you to extract a higher selling price out of the deal. Sellers on the other hand are often manipulated into signing long term listing contracts for up to a year by an agent who will simply throw the listing into the multiple listing service (MLS) and hope another agent sells the property for them.
For agents, the name of the game is to get listing contracts…a common slogan amongst real estate agents is: “if you don’t list, you don’t last”. Once an agent gets a listing contract from a home seller, they will get the bulk of the commission when the house is sold whether they sell it or another agent sells the home. Not many sellers know this fact and many are swooned into long term listing agreements with hopeful promise of selling their homes at the highest possible price only to find out they don’t. Agents will say and do most anything to get a listing contract shy of breaking the law. And the big question for home sellers is are you working with a part time or full time agent? What is their background in marketing and sales? Do you really want to sign a long term listing agreement with a part timer that has one toe in the tub and no business background? Were talking about a business deal right?
Whether you are buying a home or selling a home you should be clearly aware that you will enter into legally binding contracts and relying on mortgage lenders to provide financing for the project. The question then becomes; how much do you know about contract law and mortgage financing? What are the most important elements of a contract and how does that impact you as a buyer or seller? This series of articles is generally drawn from my E-Report (101 Real Estate Tips for homebuyers, sellers and money borrowers). The report is designed as a crash course to provide you the information you need to know to protect your legal and financial interests whether you are a homebuyer or seller. This series of articles will touch upon the information you should know to keep from making blatantly stupid mistakes that could hurt you legally and financially and we’ll try to have some fun in the process…
Which reminds me! If you would like to receive a FREE copy of my E-Report: 101 Tips For Homebuyers, Sellers And Money Borrowers, go to smart Books website, send us an email and requesting a copy and we’ll send it to your email address within 24 hours-absolutely free-Another Ezine Articles Exclusive! Don’t forget to say you saw it at Ezine! Stay tuned!
Copyright © 2006
James W. Hart, IV
All Rights reserved